Blue Ridge’s Santhosh Srirambhatla Named to 2019 Supply & Demand Chain Executive “Pros to Know”

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ATLANTA, March 21, 2019 – Blue Ridge Global Vice President of Product Development Santhosh Srirambhatla has been named to the 2019 Provider “Pros to Know” by Supply & Demand Chain Executive, recognized in the March issue of the publication. The Provider Pros to Know is a listing of individuals from a software firm or service provider, consultancy or academia who helped their supply chain clients or the supply chain community at large prepare to meet the significant challenges in the year ahead.

In 2018, Srirambhatla led the development and release of the Blue Ridge next-generation Integrated Business Planning (IBP) solution, which supports the orchestration of profit oriented, multi-enterprise convergence that synchronizes revenue, demand, supply and financial plans. The Integrated Business Planning solution enables enterprises to craft one, consensus operational plan for its business that ensures accountability across functional silos.

“Santhosh’s expertise is invaluable to us as we consistently tailor our solutions to enable a more foreseeable future for our customers,” said Jim Byrnes, Chief Executive Officer, Blue Ridge. “IBP has helped separate Blue Ridge from the traditional, on-premise solution providers, as our solution is purpose-built for retail and wholesale distribution and provides a level of app-like simplicity to a historically complex process.”

The IBP solution is highly configurable and completely integrated with the cloud-native Blue Ridge Supply Chain Planning solution, which enables industry-leading speed to implementation and ROI. Blue Ridge IBP enables real-time simulation scenarios designed with wholesale distribution and retail enterprises in mind. To learn more about the Blue Ridge Integrated Business Planning solution, click here.

The Blue Ridge supply chain planning platform predicts daily store demand, distribution center demand, receipts and on-hand inventory to create the optimal inventory plan considering the unique dynamics of every item, location, channel and supplier. Blue Ridge technology predicts precise customer requirements across every channel and location, enabling companies to get ahead of demand and align inventory in the most profitable way possible.

For 19 years, Supply & Demand Chain Executive’s Pros to Know Awards have recognized supply chain, manufacturing and non-manufacturing enterprises that are leading initiatives to help prepare their companies’ supply chains for the significant challenges of today’s business climate.

About Blue RIdge

Blue Ridge Supply Chain Planning and Price Optimization solutions empower distributors and retailers to tap into undiscovered margin through enterprise-wide inventory intelligence, automation and synchronization. Blue Ridge uniquely combines demand forecasting with pricing strategy, so that businesses can proactively understand the unpredictable and allocate the right inventory – right-priced across the entire mix – to accelerate top- and bottom-line results. In a world where the only constant is change, Blue Ridge provides more certainty, more speed, and more assurance – so companies can see the why behind the buy, and respond faster to the unexpected. That’s why major retailers and distributors rely on Blue Ridge for a more foreseeable future. For more information, go to www.blueridgeglobal.de